Google has announced that it’s opening up its Personal Intelligence Gemini upgrade to way more people.
Back in January, we wrote about Google’s bold new Personal Intelligence feature and how it promised to take its Gemini AI assistant into genuinely useful territory.
Our biggest issue with this promising feature back then was a familiar one when it comes to the big G: it was only available to a limited number of users in the US.
This has all changed with Google’s announcement that Personal Intelligence is finally expanding its availability to global Gemini users this week.
Over on X, the company yesterday revealed that “Google AI Ultra, Pro, and Plus subscribers around the world can access Personal Intelligence in the Gemini app starting today, with a rollout to free users coming soon”.
What Personal Intelligence can do for you
As we noted in our previous report, Personal Intelligence promises to make Gemini far more useful than many of its AI rivals – if you’re deeply invested in the wider Google ecosystem, at any rate.
Rather than offering the glorified web search that is most people’s interaction with AI, this new take on the Gemini assistant pulls from several other Google app sources to offer a more personalised service.
So, for example, Gemini will be able to scan your Gmail account when you go shopping for winter tyres, picking out your car’s make and model. Information from Photos, Search, and YouTube History will also be parsed.
As Google’s post makes clear, you’ll need a Google AI Pro or AI Ultra subscription to access the new feature, which will set you back at least £18.99/$19.99 per month. However, it will be available to free-tier users soon.
If you are eligible, you’ll need to opt in to the Personal Intelligence service. It’s off by default, reflecting the fact that it’s both an experimental feature and one that needs to access a lot of your personal data.
Do that, and you’ll be able to experience a more joined-up form of AI assistance on the web, Android and iOS.
With Gemini set to power Apple’s much-vaunted Siri overhaul, Google is stealing a march in the personal AI assistant race.
